Reliance Jio charts out strategy to monetize its investments; other players taking legal route against the firm

Reliance Jio, touted as the world’s biggest startup with billions of dollars of investments poured by the parent company, is expected to start monetizing its assets after providing unlimited free services to its customers in the last 6 months. In a press briefing today, the company’s chairman Mukesh Ambani announced that Reliance Jio Infocomm will start charging monthly fees from 1st April’17. Although the exact details weren’t divulged by the owner, the firm will give its current subscribers to opt for Jio Prime services to get the same unlimited service at a monthly cost of INR303. He also confirmed that the company has reached its target of 100 million customers within 5 months of its launch.

While the startup cum firm is starting to charge its customers, it is expected to continue its free national calling feature which is the bone of contention. Other major players such as Airtel and Vodafone have already appealed in High Courts against the firm stating that it is against TRAI’s fair competition mandates.