BookMyShow acquires MastiTickets, a Hyderabad based ticketing platform

BookMyShow, one of the prominent players in country’s online ticket booking space, has acquired a small rival MastiTickets, an online ticketing portal based out of Hyderabad. The company already has a partnership with 4,000 screens across India with 530 screens in Andhra Pradesh and Telangana market. The current acquisition is largely to target the South Indian market. MastiTickets, which was founded in 2014, had partnered with over 120 cinemas in Andhra Pradesh and Telangana market.

Ashish Hemrajani, cofounder of BookMyShow, said that We have seen a 30% growth from these markets.Kannada, Telugu, and Tamil-speaking audiences are some of the most important markets for us.This acquisition will enable us to acquire users in these markets, as well as exclusive access to around 120 cinemas”.

Prior to this acquisition, BookMyShow has acquired Chennai-based online ticketing player TicketGreen in 2013, social media analytics startup Eventifier in 2015, and fan relationship management startup Fantain Sports in 2016. Seeing the growth in the online ticketing business, the firm is expected to keep its inorganic growth route active in the future.