MealPal raises $20 million funding to expand its restaurant meal subscription service

MealPal, the restaurant meal subscription based service startup, has raised $20 million Series B funding led by Menlo Ventures. Earlier, the firm had raised $15 million from Bessemer Venture Partners, Comcast Ventures, Haystack and NextView. The startup has built a platform and service to let users “subscribe” to a list of restaurant take-out lunches and dinners, and plans to use the fresh funding to fuel its growth in its current markets (United Kingdom, United States, Canada, and Australia) and to expand to new ones like France.

Mary Biggins, co-founder of MealPal, commented that “The company actually makes a margin on each order (that is, it’s not taking a hit just to grow). And it’s using a ton of technology to help restaurants reach their holy grail: to help predict what people will want to eat, when they will eat it, and how much they will eat — all before the customers have even put in their orders”. She further added that “We are focused on a different audience. The routine we’re targeting is, how you are getting your launch on a regular basis? We’ve been focused on the balance between convenient and affordable. Most can’t spend $10 to $15 per day on lunch, but something like what we have can be your go-to daily. You can access it regularly without paying too much”.