CureFit plans to start food delivery service; subsequently the co-founder steps down from Swiggy’s board

CureFit Healthcare Pvt. Ltd., health and fitness startup, is planning to launch a subscription-based health food delivery service. The startup, co-founded by Mukesh Bansal and Ankit Nagori, had recently acquired online health food delivery company Kristys Kitchen, and the current offering is expected to be a rebranding exercise of the newly acquired kitchen. It has a kitchen in Bengaluru and claims to be operationally cash positive and servicing over 250 orders a day.

The company plans to offer its three main planned services—health food subscriptions, Cult fitness subscriptions and mental wellness offering—focusing on the prevention side of healthcare. It has acquired controlling stakes in fitness chain The Tribe and bought fitness center brand Cult and mental wellness service provider Seraniti Mental Health to expand into these verticals.

While CureFit is charting the growth plan, its co-founder Mukesh Bansal has stepped down from the board of food delivery startup Swiggy, after only 6 months in that role. He might have left the executive position at Swiggy over a “Conflict of Interest” situation as food delivery, where CureFit is contemplating an entry, is the core business of Swiggy. Bansal, who had earlier founded online fashion store Myntra, ‘6had joined Swiggy and online freight operator Rivigo as an independent director in October’16.